

Properties and benefits of Pure color envy Matte sculpting lipstick #211-aloof Sensually soft and smooth, luxuriously comfortable. This lightweight, ultra-creamy formula glides on effortlessly and covers evenly.
PURE ALOOF LIPSTICK SKIN
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PURE ALOOF LIPSTICK FULL
Your lips will pop with the full coverage offered by our special blend of antioxidant rich fruits like cherry, pomegranate and blueberry for a natural and non-toxic lipstick you can feel good about wearing. With our matte lipsticks, you’ll enjoy a powerful blend of moisturizing vitamin E, cocoa and shea butters. Not to worry! 100% PURE™ has a gorgeous lineup of Fruit Pigmented® matte lipsticks to give you the ultra-nourished, soft and vibrant lips you can’t go without. Maybe your current matte lipstick has more negative effects than positive ones. Enjoy this natural lipstick in a great selection of naturally pigmented colors, from deep berry reds, pale or peachy pinks, rich reds, nudes and more. Vitamin E helps restore your lips to their former glory while raspberry extract helps protect further damage from UVA and UVB rays. Our super moisturizing Fruit Pigmented® Pomegranate Oil is an excellent anti aging lipstick containing antioxidant-rich fruit pigments, ultra-moisturizing shea butter and powerfully brightening, wrinkle fighting pomegranate oil.

Rather than unnecessarily poisoning your body with over priced lip products, why not try a natural lipstick from 100% PURE™? Our line of natural lipsticks come specially, and naturally, formulated to give you the results you want, without any of the toxins you don’t. The research goes on to suggest that continuous exposure to these levels of toxic metals could post long term health problems. When beauty companies cut corners, you’re left with products containing artificial colors and potentially toxic materials like lead, aluminum, cadmium and other toxic metals absorbed by your skin. In fact, 400 lipsticks were found to contain varying amounts of lead! As time went on, more and more beauty companies found ways to create lipsticks with cost-effective ingredients and processes, leading us to today where recent research by scientists at Berkeley’s School of Public Health found many of today’s lipstick and lip gloss products may not actually be that great for you. The use of lipstick goes to ancient times where women would make their lips appear more plump with natural dyes from berries, plants, flowers and even gemstones. The Difference Between Natural and Conventional Lipstick From natural lip balms to our Fruit Pigmented® natural lipstick, 100% PURE™ is dedicated to giving your lips the naturally sourced nutrients they deserve. With us, you’ll never wonder if your lip gloss contains synthetic colors or fragrances, or if your lip and cheek tint used animal testing methods before being delivered to your door. Our mission at 100% PURE™ is to provide a line of cruelty free, non toxic natural makeup and natural skin care products our customers can feel good about using.
